The construction sector can be an incredibly rewarding place to build a career. From seeing your work take physical shape to being part of projects that genuinely make a difference, there’s a lot to be proud of. And many people in the industry feel just that. Our benchmark data shows that 91% of employees in this sector know how their role contributes to their company’s aims, and just as many care deeply about their company’s future. People in this sector tend to be purpose-driven and passionate.
But like any sector, construction has its engagement challenges. Whether it’s communication breakdowns, lack of recognition or limited career opportunities, there are some clear barriers that can get in the way of building a motivated, connected workforce.
That’s what we’re diving into today. Based on recent engagement data and industry insights from HR consultants who live and breathe the sector, we’re exploring the specific factors holding back employee engagement in construction.
Related: What’s hurting employee engagement in manufacturing?
Effective communication plays a really importantl part in employee engagement, yet only 56% of employees in construction agree that communication between teams is good. Construction sites are busy environments where office-to-site, contractor, subcontractor and craftspeople are often not well connected. This leads to siloed information, frustration over conflicting messages and a lack of coherence in daily coordination.
It’s worth remembering that poor communication isn’t just about morale. It impacts safety and project delivery, so if this is an issue for your company, it needs to be addressed immediately.
Rewards drive behaviour and performance, yet only 52 % of construction employees believe their rewards are linked to their contribution. What’s more, just 67 % say they received praise in the last week. This points to a disconnect that undermines efforts to build employee engagement in construction.
It’s worth noting that reward and recognition doesn’t always have to come with a hefty pricetag. In fact, we have a great resource of non-financial incentives that keep employees motivated. What’s important is that employees feel that their hard work and effort is recognised and appreciated. Employees who feel they are unnoticed may be inclined to looke elsewhere for opportunities.
It’s great to survey your employees. But unless it’s followed up by purposeful action and meaningful change, employees quickly become disillusioned. This appears to be the case in the construction sector, to some degree. In construction, only 57 % believe action will take place after a survey. This demonstrates a persistent trust gap in employee listening and responsiveness.
This barrier erodes confidence, damaging the credibility of surveys and listening programmes in general. Organisational change may be difficult and time-consuming, but it is possible, and your employees need to know that when they have grievances, something will be done about them.
Career development matters for motivation and engagement. Only 61% of employees in construction report that their career aspirations are being met. Investment in training is better, at 74%, but clear trajectories and progression opportunities remain an issue.
The Farmer Review warned that low investment in training and development contributes to workforce decline. 25 % fewer workers are expected over the next decade unless reversed This is a particular issue, given that the UK construction sector will need an additional 251,500 workers between 2024 and 2028 to meet projected demand.
The construction workforce is often transient, with frequent movement between jobs, high agency usage and seasonal fluctuations. While this may just be the nature of the industry, the reality is, this can limit continuity, makes it harder to build long-term trust and affects communication, feedback loops and development.
Unfortunately, contractors and agency workers are frequently excluded from company-wide engagement initiatives. This reduces the effectiveness of employee survey programmes and can hinder the development company culture. Sustained engagement strategies must account for high turnover and non-permanent staff by offering real-time communication, short feedback loops and inclusive practices.
With 52% of construction vacancies tied to skill shortages, recruitment difficulties are a serious barrier. Existing employees often take on additional workloads, increasing stress and reducing engagement.
When stretched, companies may neglect career development, recognition and communication; all important factors in employee engagement..
Construction remains one of the UK’s most dangerous industries. Daily exposure to hazards like working at height, operating heavy machinery and managing high-risk environments naturally takes a toll on employees’ stress levels.
But the issue isn’t just the physical risk. It’s how those risks are handled. When communication is poor or workers don’t feel safe raising concerns, it can lead to a culture of silence. Employees may stop speaking up about unsafe conditions or feel that their wellbeing is less important than getting the job done.
That kind of environment makes it harder for people to feel secure, respected and valued, all of which are necessary for genuine employee engagement in construction. Prioritising psychological safety, clear communication and supportive line management can go a long way in changing this dynamic.
Unfortunately, the sector still has a way to go in terms of diversity, with women and ethnic minorities very underrepresented and well below national averages.
This imbalance contributes to an outdated culture where many employees feel excluded or overlooked. Without inclusive practices and representative leadership, employee engagement will remain uneven and hard to scale.
Barriers to employee engagement in construction reflect real risks to workforce performance, safety and culture. They’re not unchangeable. Listening through actionable surveys and responding with meaningful change creates momentum. When employee voices are heard, respected and acted on, construction firms can build workplaces where people are not just committed to the mission, but also to each other.
Want to know what’s holding engagement back in your organisation? Discover more about our construction staff surveys and talk to us about launching an employee survey that provides actionable feedback and impactful survey results, delivered through our expert-led employee experience platform.